Nampak Bevcan CAN DO!
Nampak Bevcan wanted a creative way to capture and engage with their audience to promote their brand.
Consumers are price conscious and will always look for value.
When consuming beverages, you have two options:
Glass or CANS.
CANs are Fun, Fresh, Safe, Strong and Recyclable!
We created a social media campaign to promote and support the CAN DO! Events and a build a lifestyle associated with CANs.
In 2012, we launched “I CAN B Famous” an online Talent Competition on Facebook.
Today the CAN DO! Facebook Page has over 172000 Likes, Twitter has 2971 followers and Instagram 809 followers and we run talent competitions through SoundCloud.
In 2014, Bevcan Market Research Named Social the Top Communication Channel for the Brand.
In 2015, we expanded the digital campaign by designing and building a responsive website with integrated rich media, its own social community and venue & party directory with geo-location functionality.